PPC Executive
Job Description
Job Title: PPC Executive
Company Name: Vrinsoft Technology Pvt. Ltd.
Experience: 2+ Years
Qualification: Graduate
Apply By Email: pranav.p@vrinsoft.com
Job Summary
Vrinsoft Technology Pvt. Ltd. is seeking a skilled PPC Executive to plan, manage, and optimize paid advertising campaigns across search engines and social media platforms. The role focuses on driving traffic, improving ROI, and supporting overall digital marketing objectives.
Key Responsibilities
Create, manage, and optimize PPC campaigns on Google Ads, Bing Ads, and social media platforms
Conduct keyword research and select target audiences
Write compelling ad copy and design creatives for campaigns
Monitor campaign performance and adjust bids, budgets, and targeting
Implement conversion tracking and measure campaign success
Analyze campaign data and generate performance reports
Conduct A/B testing for ads, landing pages, and audience segments
Coordinate with marketing and content teams to align campaigns with strategy
Stay updated on industry trends, tools, and best practices
Required Skills
Strong knowledge of PPC platforms and campaign management
Experience with keyword research and bid optimization
Ability to write persuasive ad copy
Knowledge of Google Analytics and conversion tracking
Analytical and data-driven decision-making skills
Basic understanding of SEO principles
Good communication and reporting skills
Time management and multitasking ability
Eligibility Criteria
Graduate in any discipline
Minimum 2+ years of experience in PPC or paid digital marketing campaigns
Proven ability to manage multiple campaigns effectively
How to Apply
Interested candidates can send their updated resume to pranav.p@vrinsoft.com.
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