Field Sales Executive

Job Description

Market Research and Analysis:

➢ Conduct market research to identify emerging trends, consumer preferences, and
competitive landscape in the retail industry.
➢ Analyze data and insights to identify new market segments, product opportunities,
and potential areas for expansion.
Business Strategy Development:
➢ Develop and implement business development strategies aligned with the
company’s objectives and growth targets.
➢ Identify key focus areas, prioritize opportunities, and allocate resources effectively
to maximize ROI.
New Business Acquisition:
➢ Identify and target potential clients, retailers, distributors, and partners to expand
the company’s retail network.
➢ Build and maintain relationships with key stakeholders, negotiate contracts, and
secure new business partnerships.
Sales and Revenue Generation:
➢ Develop and execute sales plans to drive revenue growth and achieve sales
targets.
➢ Collaborate with sales teams to develop pricing strategies, promotional
campaigns, and incentives to stimulate sales and increased market penetration.
Brand Building and Marketing:
➢ Develop and implement marketing strategies to enhance brand visibility,
awareness, and preference among target customers.
➢ Plan and execute marketing campaigns, events, and activations to drive foot
traffic, increase customer engagement, and build brand loyalty.
Performance Tracking and Reporting:
➢ Monitor sales performance, market trends, and competitive activities, and provide
regular reports and analysis to senior management.
➢ Evaluate the effectiveness of business development initiatives and recommend
adjustments to strategies as needed.